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All4Customer or All for Customer ?

  The AllCustomer trade show is a victim of its own success! 🎁 Last week, 200 speakers, 350 exhibitors, and between 16,000 and 18,000 professional visitors made this event come true. It is one of Europe’s leading trade shows dedicated to digital marketing, customer experience (UX), AI, retail, and e-commerce. The latest AllCustomer trade show in Paris highlighted several major trends: - generative AI and autonomous agents (AI is becoming integrated into every stage of the customer journey) 🤖 - hyper-personalisation (data enables the enrichment of each customer’s experience) - SEO and GEO (Generative Engine Optimisation) in the age of AI - Responsible marketing and CSR (ethical and responsible considerations are taken into account) 😇 - Omnichannel has become a must (how to streamline the customer journey). https://www.youtube.com/watch?v=j2P2-L9YF6o&list=PLyGlZLudf2qqXPPSvJJgKT548ScZQRIMf&index=6 https://www.all4customer-paris.com/
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What about the latest ProductCon ?

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The latest international trade show dedicated to Product Management took place in London ! 🎁  The impact of generative AI, and its integration into the product lifecycle were the focus of attention.  The latest ProductCon London conference welcomed nearly 2,000 senior executives from leading  companies (Jaguar, Land Rover, BT Group, Tesco, Perk...). The ProductCon London conference  featured fourteen major sessions. 🎤 Nilan Peiris (CPO at Wise), along with the other experts who  took the stage, highlighted the competitive advantages of AI: 🤖 - “Building Trusted AI-Powered Voice Products,” Liz Goulding (CPO at The Economist)  - “Your Product is Being Decided Without You: The Post-SEO Generative Engine Moat,” Pavel  Fabrikantov (SVP of Product at Semrush)  - “Beyond the Pilot: The AI-Native Product Operating Model,” Carlos Gonzalez de Villaumbrosia  (CEO at Product School)  - “Bringing AI Capabilities to Non-AI Native Products”, De...
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L'E-commerce a battu son plein à Berlin !

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Le salon E-Commerce Berlin Expo a accueilli plus de 340 entreprises exposantes ( Google ,  TikTok ,  Shopify , FedeEx ...), et 14 000 visiteurs originaires de plus de 30 pays différents. 🌍 Cela représente 40% de visiteurs en plus que l'année dernière. 📈 Mr Marcus Diekmann (Chef de la Stratégie chez Sanicare , Top Voice 2023 ), et Mr Bastian  Siebers (CEO de Flaconi ) ont fait partie des  150  experts qui ont animé les débats. 🎤 C'était la 10è édition du salon  E-Commerce Berlin Expo . 😊  Les marketplaces , le marketing  analytique, l'expérience client (CX) et la personnalisation, la logistique, les moyens de paiement,  les ERP , et l'Intelligence artificielle (AI) 🤖 étaient au centre de toutes les attentions au Parc  des Expositions de Berlin.  https://www.youtube.com/watch?v=Y1bTapMnMjk  https:// ecommerceger...
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What about the ISE of Barcelona ?

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Did you say "ISE" ? 😃 The ISE trade show in Barcelona welcomed a total of around  212,000 visitors, including 92,170 unique visitors. 🪪 The show covered a wide range of topics,  including audio and video technologies, smart buildings, virtual and augmented reality,  and IoT applications. 🤖 The former director general of the Catalan police force chaired a new  “Cybersecurity Summit.” The organizers of the ISE trade show in Barcelona had planned intensive  conferences focusing on AI, robotics, smart spaces, cybersecurity, the commercial landscape,  and sustainable development. These conferences were led by world-renowned experts: - Rich Mullholland is the founder of the Missing Link agency. He gave a lecture on “future strategies  and the impact of AI on communication.” - Shaun Reardon is the Senior Cybersecurity Consultant at DNV Cyber, and a former Scotland Yard expert. - Florian Rotberg is the Managing Director of invidis consulting. He is one of E...
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